How to Advertise Your Business for Thanksgiving
Thanksgiving can be an excellent time to promote your business. Despite your company’s outstanding products and seasonal deals, obtaining adequate visibility is the classic business advertising dilemma. This is easily remedied, however, especially when you are advertising in a larger city like Chicago. There are numerous venues and options for getting out your company message.
Your Thanksgiving Printing Options
Business advertising in Chicago can be accomplished through a variety of means including, but not limited to:
– Vehicle Graphics
– Wall Murals
– Window Graphics
– Posters
Each of these print options has its own merits, but there can be a significant cost disparity among the four. Moreover, not every print medium is ideal for certain types of business.
Vehicle Graphics
These graphics include everything from vehicle wraps to the advertisements that run along the side of a bus. Vehicle graphics are a great way to get your business’ name out into the open forum. They are especially valuable for company owned vehicles. Moreover, big city issues, such as stop and go traffic, create thriving opportunities for your business advertisements to be noticed.
Graphics that run along the side of a vehicle are particularly valuable to catering and other food-related companies during the Thanksgiving season.
Wall Murals
This form of advertising can easily be a larger than life experience. Wall murals allow for a direct in-your-face experience. These murals are typically used by larger companies that can afford to purchase prime city wall space. In fact, the real estate necessary to promote an effective wall mural can often exceed the printing costs, making it an unrealistic choice for small companies with minimal capital. Be sure to choose an area that is rich in viewing traffic.
Window Graphics
These graphics, generally very affordable, are not just an advertising option; they also provide a way to enhance your office space. Furthermore, window graphics are an efficient means for presenting the public with timely specialties your company is offering this Thanksgiving season.
Posters
Posters are a clear, inexpensive mode of advertising, but, at a higher cost, they can also be an extremely effective form of publicity. It all depends on where your company poster is placed. Posters can dress up your business area, or they can be shown in strategic locales such as bus stops or outdoor street areas.
Just for the Season
Ad space always costs, but seasonal Thanksgiving advertising is more affordable than purchased long-term ad space for your business in Chicago. If you are advertising solely for the Thanksgiving season, you can benefit from more print options for a temporary period of time. Be sure to discuss your budget and concerns with a qualified Colorphonic printer who can help you decide which advertising medium is best for your business needs.